Illicit market dominates California cannabis, but analysts see opportunity
- Jason Beck
- Mar 4
- 1 min read
March 4, 20256
A new report commissioned by the California Department of Cannabis Control reported that retail sales in the state continue to grow.
After more than seven years of legal marijuana sales, fully licensed businesses in California have managed to capture just 40% of the state’s entire cannabis market, while the thriving underground trade still has a hold on about 60% of it and continues to illegally export millions of pounds of cannabis.
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